A Deep Dive into the Products and Services offered by GS1 India

GS1 India is the only authorised company which can reduce barcodes to companies who wish to sell products in the domestic or international market.

A Deep Dive into the Products and Services offered by GS1 India

Introduction 

Barcodes have become an indispensable part of supply chains worldwide. Every product, irrelevant of this size or type must have a barcode over it. It not only promotes unique identification of products but also empowers everyone with detailed and authentic product information. But who provides this barcode and what are their other services/ products that as a seller you must know? This blog takes you through the journey of GS1 India and underscores its role in promoting global standards in India. In the end of this blog, we will also talk about how you should differentiate solution provider companies like Barcode India Ltd. from barcode providing companies.

Company Background

GS1 India is a global supply chain standards organisation that works under the umbrella body of GS1 Global. It came into existence in the year 1996 when the Ministry of Commerce & Industry along with FICCI, ASSOCHAM, IMC, BIS, APEDA, Spices Board, IIP and FIEO set up EAN India,  later renamed to GS1 India. 

GS1 India is the only authorised company which can reduce barcodes to companies who wish to sell products in the domestic or international market. It operates with a vision to create a world where every product has a unique identity and its mission is to support businesses in uniquely identifying products, locations, and sharing information in a structured and standardised manner. GS1 India works closely with several private and government entities, a few of its notable achievements are counterfeit detection by Delhi Excise Department, Food and ammunition tracing by the Indian Army, Wagon tracking by Indian Railways, Hospital Registry maintenance by IIB, and many more.

Services Provided by GS1 India 

GS1 India provides several services, read below to understand them in detail – 

Allocation of GS1 Barcodes (GTINs) – Barcodes are machine readable presentations of data. They encode Global Trade Item Numbers (GTINs) which are helpful in uniquely identifying products in the market and provide information to everyone. With GS1 India, companies can apply for GTINs to start their journey of selling. Any business owner can register with GS1 for barcodes and enhance visibility, meet regulatory compliance and have their products uniquely identified. 

Allocation of GLNs – Like products you can also uniquely identify your locations with the Global Location Number (GLN). It can be used to identify physical and digital locations or legal and functional entities with ease GLN is used by multiple government and industry bodies to inform companies of their location.

DataKart – DataKart is the national product data repository, it contains detailed information of retailed products, When a company registers for barcodes with GS1 they are provided with Global Company Prefix (GCP) which can be used to login to the DataKart account and create product GTINs. It empowers businesses to share authentic product information in a structured and standardised manner real-time seamlessly. 

DataKart Trace – DataKart Trace enables businesses in tracking real-time location of their products in the supply chain. It provides comprehensive traceability in the system and promotes effective inventory management, targeted product recalls, operational efficiency and increased customer satisfaction. 

E-cataloguing and Imaging – GS1 India provides E-cataloguing and Imaging Services to companies. The service conforms to GS1 Product Image Specification Standard & GS1 Package Measurement Rules, used by the industry. It makes product listing easier and faster, reducing rejections and elevating product visibility in stores. 

Consulting & Advisory – The Consultation & Advisory service provided by GS1 India helps businesses in enabling end-to-end traceability and improve operational efficiency by providing targeted resolutions. 

GTIN Validation – Each second of the day product is being scanned at retail stores, online marketplaces, shopping malls, hospitals, and so on. It thus becomes very challenging to verify if the product is authentic and barcode number is valid. Therefore, GS1 India provides GTIN Validation service, retailers or marketplaces can enter the GTIN details and validate the barcode of the product. The service is powered by DataKart. 

Barcode Verification –  Many times barcodes do not work or are not scanned by scanners. This creates difficulties, to prevent this GS1 India provides Barcode Verification service. The team tests the barcode to make sure they are being scanned by all types of scanners. 

Applications Provided by GS1 India 

Smart Consumer app – The Smart Consumer app is developed to empower consumers with detailed product information. Using this app consumers can make informed decisions. At the same time, the Smart Consumer app also helps businesses in accessing reviews and recommendations directly from consumers, promote new products, improve their social media presence and elevate customer satisfaction. 

ClickIt – The ClickIt is designed for manufacturers to capture catalogue-ready product images and easily list them in online marketplaces. These images can also be edited as per the global imaging standards set by GS1 once they are uploaded and updated on DataKart. 

Industry Adoptions 

Healthcare – GS1 India works closely with the healthcare industry in enabling collaboration between all healthcare stakeholders and achieving robust patient safety, accountability and transparency in the supply chain. 

Food and Agriculture – GS1 India works with government and industry bodies in promoting a safe and secure standard based system to provide food to the consumers. GS1 helps the industry comply with policies and regulations as enforced by the regulators. 

Retail and E Commerce – GS1 barcodes promote quick identification of products at retail units, enabling seamless shopping experience for customers. More than 2 million companies are registered with GS1 India and benefit from improved process efficiency. 

Transport and Logistics – GS1 standards empower transport and logistics teams to leverage information on barcodes to manage complex deliveries, manage stocks, receive updated information on goods and ensure on-time deliveries.  

Technical Industries – GS1 barcodes enable industries to achieve an interoperable and transparent supply chain and achieve life cycle management. 

Conclusion 

GS1 India’s barcodes are developed on global standards of Identify, Capture and Share which makes them interoperable and unique internationally. It is to be noted Barcode India Ltd. is a solution provider company and does not provide barcodes starting from ‘890’ to companies in India. Business owners while getting registered should analyse this information about Barcode India Ltd. and take responsible decisions. 

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